The article argues traditional single discount rate DCF models undervalue hotels and proposes using mortgage-equity valuation that reflects actual 55-75% debt financing structures.The article argues traditional single discount rate DCF models undervalue hotels and proposes using mortgage-equity valuation that reflects actual 55-75% debt financing structures.
If You Value Hotels Using a DCF With an Overall Discount Rate- You Are Probably Not Getting the Correct Value- Here Are the Reasons Why
