Radisson Hotel Group and MBD Group announce strategic partnership under master franchise agreement to grow Radisson Collection and Radisson RED in India

Radisson Hotel Group (RHG) and MBD Group have entered into a long‑term strategic partnership under a Master Franchise Agreement to accelerate the growth of RHG’s luxury and lifestyle brands, Radisson Collection and Radisson RED, across India. The collaboration combines RHG’s global brand platforms, governance standards, and strong development momentum with MBD Group’s established expertise in hospitality management and operations. As part of the partnership, the flagship Radisson Blu MBD Hotel Noida will be repositioned as Radisson Collection MBD following an extensive upgrade aligned with the brand’s global benchmarks. Over the next decade, the alliance aims to deliver around 50 co‑branded hotels through an asset‑light model, comprising a mix of managed, franchised, and owned properties. The partnership underscores both groups’ commitment to shaping India’s expanding luxury and lifestyle hospitality landscape through design‑led, experience‑driven destinations that reflect contemporary traveller aspirations.Radisson Hotel Group (RHG) and MBD Group have entered into a long‑term strategic partnership under a Master Franchise Agreement to accelerate the growth of RHG’s luxury and lifestyle brands, Radisson Collection and Radisson RED, across India. The collaboration combines RHG’s global brand platforms, governance standards, and strong development momentum with MBD Group’s established expertise in hospitality management and operations. As part of the partnership, the flagship Radisson Blu MBD Hotel Noida will be repositioned as Radisson Collection MBD following an extensive upgrade aligned with the brand’s global benchmarks. Over the next decade, the alliance aims to deliver around 50 co‑branded hotels through an asset‑light model, comprising a mix of managed, franchised, and owned properties. The partnership underscores both groups’ commitment to shaping India’s expanding luxury and lifestyle hospitality landscape through design‑led, experience‑driven destinations that reflect contemporary traveller aspirations.