HVS forecasts strong fall 2026 U.S. hotel performance driven by ADR gains, with occupancy still ~2 points below 2019 norms, rising cap rates, and outsourced staffing becoming an industry norm.HVS forecasts strong fall 2026 U.S. hotel performance driven by ADR gains, with occupancy still ~2 points below 2019 norms, rising cap rates, and outsourced staffing becoming an industry norm.
HVS U.S. Market Pulse: October 2026
