Analysis of 2 million hotel emails across 48 properties finds reply quality, not speed, drives bookings, with complete answers converting at 58% vs 4%, and a €3.7M follow-up opportunity going largely untapped.Analysis of 2 million hotel emails across 48 properties finds reply quality, not speed, drives bookings, with complete answers converting at 58% vs 4%, and a €3.7M follow-up opportunity going largely untapped.
The fastest reply isn’t the one that wins the booking
