With wellness tourism growing at 14.5% annually and spa-enabled hotels generating 108% higher TRevPAR, operators are urged to integrate wellness into booking strategy, not treat it as a cost centre.With wellness tourism growing at 14.5% annually and spa-enabled hotels generating 108% higher TRevPAR, operators are urged to integrate wellness into booking strategy, not treat it as a cost centre.
Why wellness is your hotel’s most important new booking driver
