An industry analysis outlining five strategic opportunities for luxury hotel development heading into 2026 and beyond, covering branded residences, demand diversification, overtourism, adaptive reuse, and generational demand shifts.An industry analysis outlining five strategic opportunities for luxury hotel development heading into 2026 and beyond, covering branded residences, demand diversification, overtourism, adaptive reuse, and generational demand shifts. 


Revinate’s Dylan Cole and De L’Europe Amsterdam’s Robert-Jan Woltering argue that luxury hotels risk brand erosion through cost-cutting, and should prioritize top-line revenue growth across all profit centers.Revinate’s Dylan Cole and De L’Europe Amsterdam’s Robert-Jan Woltering argue that luxury hotels risk brand erosion through cost-cutting, and should prioritize top-line revenue growth across all profit centers. 


In his new role at Hyatt Hyderabad Gachibowli, Das will oversee all aspects of the hotel’s operations, with a strong focus on strengthening its brand positioning within Hyderabad’s dynamic hospitality landscape. In the past decade, his leadership journey has been marked by general manager roles within Hilton and Hyatt properties. Most recently, as general manager at Hyatt Regency Chennai, he has successfully enhanced operational efficiencies, improved profitability, and elevated the overall guest experience.In his new role at Hyatt Hyderabad Gachibowli, Das will oversee all aspects of the hotel’s operations, with a strong focus on strengthening its brand positioning within Hyderabad’s...


HVS raises its 2026 U.S. RevPAR growth forecast from 2.2% to 3.0%, citing strong YTD performance, domestic travel shifts, and a rebound in convention demand, while hotel transactions remain subdued with cap rates near 8.5%.HVS raises its 2026 U.S. RevPAR growth forecast from 2.2% to 3.0%, citing strong YTD performance, domestic travel shifts, and a rebound in convention demand, while hotel transactions remain subdued with cap rates near 8.5%. 


HVS forecasts full Manhattan hotel market recovery beyond 2019 levels by 2027/28, with 2025 ADR already 34% above pre-pandemic highs, though tariffs and geopolitical shifts pose short-term headwinds.HVS forecasts full Manhattan hotel market recovery beyond 2019 levels by 2027/28, with 2025 ADR already 34% above pre-pandemic highs, though tariffs and geopolitical shifts pose short-term headwinds. 


Pertlink proposes TCPG (Token Cost Per Guest) as a new hotel KPI measuring generative AI spend per guest served, drawing parallels to OTA commission and calling for USALI adoption.Pertlink proposes TCPG (Token Cost Per Guest) as a new hotel KPI measuring generative AI spend per guest served, drawing parallels to OTA commission and calling for USALI adoption. 


The vice president, sales and marketing, Resplendent Ceylon was on a tour across India visiting metros as well as tier 1 source cities, to drum up customers for the company’s luxury properties. Given the size of the Indian market, he was confident that India could potential become their number one customer.The vice president, sales and marketing, Resplendent Ceylon was on a tour across India visiting metros as well as tier 1 source cities, to drum up customers for the company’s luxury properties. Given the size of the Indian market, he was confident that India could potential become their number one...


Ted Horner argues hotels underinvest in technology due to weak vendor ROI cases, while OTA commissions squeeze owner margins and major brands increasingly resemble marketing companies.Ted Horner argues hotels underinvest in technology due to weak vendor ROI cases, while OTA commissions squeeze owner margins and major brands increasingly resemble marketing companies. 

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