Tarun Ratra as the new director, franchise operations, Eurasia will oversee franchise operations across the region, bringing extensive experience across multi-property hotel environments and franchise-led ecosystems; while Veenu Rastogi as head of sales & marketing, Eurasia. will lead sales and marketing in the region, leveraging her strong background in national sales strategy and integrated commercial functions, said a release.Tarun Ratra as the new director, franchise operations, Eurasia will oversee franchise operations across the region, bringing extensive experience across multi-property hotel environments and franchise-led ecosystems; while Veenu Rastogi as head of sales & marketing, Eurasia. will lead sales and marketing in the region, leveraging her strong background in national sales strategy and integrated commercial functions, said a release.